Big Ben Guitars
Big Ben Guitars is the brainchild of luthier, Ben Taylor. Ben's acoustic guitar design is not only visually stunning, it incorporates some of the most ingenious acoustic engineering of the last 75 years of guitar building. The sound characteristics such as volume, tone, sustain and purity are simply unequaled in the acoustic guitar world.
All materials were designed to convey a look of class and craftsmanship that is so prevalent in the BT Guitar line.
Photography: Wilbur Montgomery
University High School of Indiana
University High School of Indiana is a private, purposely small, college preparatory, high school. They stress an open setting and almost family-like atmosphere.
Photography was taken to reflect the casual, friendly school day environment. Muted colors were used to convey a sense of sophistication - reflecting a more contemporary and college-bound approach to education.
Actual student quotes were incorporated to reflect the thoughtful and mature mindset of the student body.
Photography: Chris Day
American Accounts Management
American Accounts Management is a collection agency. Beyond simply making phone calls, they provide additional services such as letter writing, bankruptcy management and legal administrative services.
Although the pieces here were created using stock photography, the materials were a big upgrade in look and consistency. An already existing logo provided the color scheme which was then applied throughout to give a clean, professional and corporate image.
Roberts Park United Methodist Church
Roberts Park United Methodist Church is a church in the heart of downtown Indianapolis. The materials for Roberts Park were designed to reflect the congregation's respect for their past, traditions, and historic building, but with an emphasis on being relevant to contemporary issues.
Girlfriends Product Line
Proposed product line for Girlfriends. These products were to be marketed to girls and women of all ages. Products include scrap booking materials, note cards, calendars and numerous fashion accessories.
Illustration: Mario Noche
TCLogic's LogicStock software was updated and renamed ROI+. It is an inventory software product that can be customized to an individual company's needs. The materials here show an update from an earlier look developed.
An otherwise dry subject matter was given an active and contemporary look and reflected the idea of inventory "movement." The overall feel was more clean and European looking than the previous style.
Center On Philanthropy
The materials for the Center on Philanthropy at IUPUI were designed based upon the simple concept of the sun. The sun represents warmth, outreach and compassion which are at the heart of philanthropy. Philanthropy also means being engaged in one's community. An illustration was created with these themes in mind.
A simple logo consisting of a segment of a circle and the consistent use of a radiating glow and/or sphere reinforced the sun concept. An already-existing column was incorporated to provide unity with past pieces and reflect established academic credentials.
Illustration: Mario Noche